Before going live and distributing your digital stamp cards to customers, here are some things to consider:
Promotion & Distribution
How do you plan on distributing digital stamp cards to customers?
Will you be promoting this publicly on your social media channels?
Do you want to print out a QR code and place it on a tent card in your store?
Will only a select number of customers receive a digital stamp card?
At a minimum, staff should know how digital stamp cards work, how to use the digital stamper app to issue stamps & redeem rewards, and how to answer basic customer questions relating to your digital stamp cards.
Common customer questions:
What happens if I don't have Google Wallet
Can I redeem my rewards at a later date?
Engaging with Customers
How often should you send messages to customers?
What type of messages do you want to be sending?
Do you have a 'content calendar'?
In your location(s)
Do you have access to Wifi/data? If you are using the digital stamper app you will need to be connected.
Did you install the stamper app on a device that staff will be using? Have you tested it?
Are your device(s) charged? The worst thing is to have a customer wait to receive a stamp.